Content Marketing Services for SaaS

Does your content tell the story your customers need to hear? It could.

We build a comprehensive content strategy, then write and promote content that earns you qualified, compounding traffic to convert customers at every stage of the buyer journey.

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Content Marketing Services

We are a B2B, B2C & B2B2C SaaS content marketing company with services built to ideate, prioritize, optimize, create, and promote content that generates traffic, and converts customers.

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Content Strategy

Creating a roadmap to your content marketing success

  • Content Keyword Research
  • Competitive Content Analysis
  • Website Content Audit
  • Content Calendar Creation
  • User Experience Optimization Audit
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Content Creation

Creating content that will rank and convert customers

  • SEO-optimized Content Writing
  • Long-form Guide Creation
  • 100% Human-written Content Creation Services
  • AI-assisted Content Creation Services
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Content Optimization

Optimizing existing content to perform better in every way

  • User Experience Optimization
  • Site Structure & Navigation Optimization
  • Internal Link Optimization
  • Blog & Resource Section Optimization
  • Keyword Optimization
  • On-page Optimization
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Content Promotion

Getting your content to rank better and be seen by more people

  • Link Building Services
  • Paid Search Services
  • Paid Social Services
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Content Repurposing

Making better use of existing content assets you already own

  • Content Consolidation
  • Improving Existing Content
  • Image Optimization for Social
  • Pillar Content Creation from Existing Blog Content
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Content Maintenance

Iterating and updating content over time to increase performance

  • Iteration on Existing Content Keyword Targeting
  • Improving Existing Content & Commercial Pages
  • Bolstering Existing Content with Additional Content

Our Content Marketing Process

We follow a meticulous content marketing process to ensure your business gets the most out of its content.We create high-quality, search engine optimized, human-focused content that engages your target audience, establishes your brand authority, drives organic traffic, and grows MRR through converting customers.

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01

Project Kick-Off

We begin by understanding your business, target audience, and goals through an in-depth project kick-off meeting. This stage allows us to align our content marketing efforts with your specific needs and objectives, ensuring our strategies are tailored to your unique requirements.

02

Keyword Research &
Content Strategy

Utilizing our proprietary technology and industry-leading tools, we conduct extensive keyword research to identify high-impact keywords relevant to your business. We then identify your existing content that can be optimized and high-priority targets for new content to help you reach maximum search engine visibility and performance.

03

Content Calendar Creation, Review & Approval

Our team develops a comprehensive content calendar that outlines the schedule and topics for upcoming content pieces. The content calendar ensures a consistent content production flow, allowing for strategic planning and effective management of your content marketing efforts.

04

SEO-Optimized Content Outline Creation, Review & Approval

We create detailed content outlines that serve as blueprints for our writers, ensuring that every piece of content is structured, well-researched, and optimized for SEO.

05

Top-Notch Writing from Our Team of SEO Content Writers

Our network of experienced SEO content writers, specializing in various niches, is tasked with creating engaging, informative, and optimized content based on the provided outlines. Our writers are committed to producing content that resonates with your target audience and drives results for your business.

06

Client Approval of Final Content

Before publishing, we share the final content with you for review and approval. This ensures that the content aligns with your expectations and requirements. We value your feedback and are always open to making revisions as necessary to deliver content that meets your satisfaction.

Ready to get started?

Schedule a Discovery Call and see how we've helped hundreds of SaaS companies grow!

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SimpleTiger
SimpleTiger

Content Marketing
Agency Comparison

See how we stack up against other content marketing agencies in the space.

SimpleTiger
Other Agencies
SEO specialized
100% B2B & B2C SaaS-focused
Custom-built projects
Proprietary data intelligence
SaaS-specific playbooks
Highly relevant link-building relationships
Content creation & link building in-house
Fast-paced project mindset
Long-term partnership vision
Boutique dedicated team
Experience creating industry-leading SaaS content
Transparent Management & Reporting
24/7 Slack Access & Project Portal

Content Marketing
Service Reviews

See why we’re considered the best content marketing agency specifically tailored to SaaS businesses of all sizes.

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Andy Jiang
Success Engineer
at
Segment

“SimpleTiger fits their services around your specific SEO needs. After working with them, I am confident in my own SEO knowledge and can help my team out for quick decisions and questions.”

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127%

Organic traffic increase to link building target pages in the first 2 months.

+1320

Total ranking position increase in the first 2 months.

David Sierra
VP of Customer Acquisition
at
Gelato

I think what I appreciate most about SimpleTiger is that they are data-driven, they know our business inside-out which is very rare to find in an agency partner

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75,000

New keywords ranking in the first 12 months

1200%

Increase in keywords ranking on the first page in 12 months

Laura Fagundes
Director of Marketing
at
ContractWorks

"Our experience working with the SimpleTiger team has been excellent. I’m happy with the transparent communication and how their team is proactive in pursuing links and aggressively boosting the rankings of our keywords that are most likely to convert. The monthly reporting is thorough and appreciated, I always feel like I know what is being done and why. All-in-all, I completely trust the SimpleTiger team to work for us and produce results."

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98%

Increase in organic traffic over the first 5 months, an increase of 20,000 new users.

258%

Increase in organic traffic over the first 12 months, an increase of over 70,000 new users.

Erin Christopher
Sr. Director of Marketing
at
Base Operations

"I've worked with SimpleTiger to create, optimize, and promote content at scale for multiple exceptional brands throughout the years. Their attention to detail, competitive insights, and deep understanding of searcher intent lead to great performance from each asset they deliver. They're my first partner of choice for an SEO or content marketing agency and I trust their work will drive results."

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Paul Jamil
Founder & CEO
at
whatsmyserp

“It’s kind of scary – I’m paying less than what I’d pay for a full-time content marketing guy, and getting an entire team’s worth of work.”

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Richard Evans
VP of Growth
at
VNTANA

"SimpleTiger has the best onboarding I've ever seen working with any agency, it was a seamless experience."

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Steve Bissonnette
Chief Marketing Officer
at
Strategic Systems

We're noticing a significant difference and observing traffic improvements. I'm receiving positive feedback from all levels of the organization, and our team is busier than ever.

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Keith Norris
CEO
at
StandupAlice

The benefit of working with SimpleTiger is fast-forwarding through the learning curve of SEO.

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Mark Hopwood
Cofounder
at
VolunteerMatters

Everyone I meet at SimpleTiger is so on-point and has our best interest in mind.

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Nicole Whittle
VP of Ops
at
Outforce.ai

My shoulders dropped a lot because I knew that I had somebody who had my back.

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Derek Anderson
Content Marketing & SEO Manager
at
Invoca

The team is very knowledgeable and will do a full audit of your site to ensure it's adhering to SEO principles.

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450%

Increase in YoY organic traffic

$1.5m

Increase in sales pipeline from organic search in 8 months

Ruben Gamez
Founder
at
Bidsketch

"Sean quickly analyzed our site, market, and competition, then came back with a great list of ways to significantly increase our traffic. He’s easily one of the fastest and smartest marketers I’ve worked with."

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52%

Improvement in organic traffic in 6 months, from 171,000 visitors to 256,000 visitors.

120%

Increase in total conversions from organic traffic to the email list in 6 months.

Minna Philipson
Chief Branding Officer
at
Gelato

They are so good at our business. I never cease to be amazed at how they have all of the numbers and all of the analysis top of mind. Whenever you call, whenever you have a question, they're just so immersed in our business and SEO for our business that they are an extension of our team.

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75,000

New keywords ranking in the first 12 months

1200%

Increase in keywords ranking on the first page in 12 months

Steve Gibson
Marketing Director
at
JotForm

We hired SimpleTiger to help us gain traction for specific keywords from a competitor of ours that shut down, Adobe FormsCentral. Almost all our rankings for Adobe FormsCentral keywords increased across the board. It also helped our overall search rankings. SimpleTiger also has excellent connections within the press and was able to land us features on Inc.com, The Huffington Post, Business.com, Digital Journal, and Forbes.

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#1

Ranking for primary target keyword in 2 months.

597%

Increase in organic traffic to the primary page target in 2 months.

Andrew Dumont
CMO
at
Bitly

"Sean is a stellar marketer. He is a fixture in content, SEO, and inbound marketing circles for his leadership and quality of work. Several times I’ve been asked for marketing consulting recommendations, and Sean is always first to mind and first on my list. I have a ton of confidence in his work and professionalism, and I recommend him and his team at SimpleTiger very highly."

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Content Marketing
Project Packages

Content Marketing packages to suit every shape and size SaaS business. We've taken seed funded startups through to IPO and acquisition, and we can do the same for you.

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Guidance

Focused on strategy, consulting & data intelligence. Perfect for a team with in-house production capabilities that just needs objective direction and guidance. Content creation can be added as well.

SimpleTiger
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Growth

Comprehensive project with everything needed to rank, including strategy, consulting, data intelligence, content production and link building. Perfect for a fully-outsourced solution.

SimpleTiger
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Dominance

Everything from the growth project but with an aggressive rate of strategy, consulting, content production, and link building all focused on dominating your market. Perfect for highly funded businesses looking to leapfrog the current market leaders.

SimpleTiger

Content Marketing FAQs

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What is specifically different about SaaS content marketing?
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