LeadPost Case Study

Learn the strategy we used to get LeadPost:

135%

Increase in first page keywords

+1,099

Total new keywords

Top 3

Unranked to top 3 for

top industry keyword

‍

Download to Learn More

Project Overview

Business

LeadPost is a powerful lead generation platform designed to help businesses capture high-quality leads and drive growth through targeted digital marketing. By leveraging advanced technology, LeadPost enables companies to optimize their lead capture process and convert website visitors into valuable prospects.

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Problem

LeadPost struggled with low visibility in both organic search and paid search, making it difficult to attract and engage their target audience. Without a cohesive strategy that integrated PPC, SEO, and content writing, they were unable to improve search rankings, drive quality traffic, or maximize the impact of their online presence.

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Solution

SimpleTiger boosted LeadPost’s growth with a strategy combining PPC, SEO, and content writing. They optimized the website through competitive research, consulting, and technical SEO, then created high-quality content promoted through targeted link-building and PPC campaigns.

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LeadPost

LeadPost sought to dominate its search market, and SimpleTiger helped them achieve rapid growth across PPC, SEO, and content writing. Starting with competitive research, technical SEO, and UX optimization, SimpleTiger laid a strong foundation. Then, they focused on content creation, ongoing optimization, and strategic link building and PPC campaigns. This approach improved search visibility, ad performance, and audience engagement for LeadPost.

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135%

Increase in first page keywords

+1,099

Total new keywords

Top 3

Unranked to top 3 for

top industry keyword

‍

Project Overview

Business

Problem

Solution

‍

LeadPost

Process

To solve LeadPost’s visibility and engagement challenges, SimpleTiger followed a structured process combining PPC, SEO, and content writing strategies. The process began with an in-depth audit to identify areas for improvement in technical SEO and site performance. SimpleTiger then conducted thorough competitive research and keyword analysis to inform a strategic SEO and content plan.

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With the foundation set, they optimized the website’s content and structure, ensuring alignment with high-value keywords. Simultaneously, SimpleTiger launched targeted PPC campaigns to drive qualified traffic. Throughout the process, performance was continuously monitored, adjusted, and enhanced to ensure sustained growth in search rankings, traffic, and lead conversion.

Plan

Creative Direction

To enhance LeadPost’s digital presence and improve lead generation, SimpleTiger implemented an integrated strategy focusing on SEO, PPC, and content creation. The plan began with a comprehensive audit of the website to address technical SEO issues and optimize site performance. Next, SimpleTiger conducted detailed competitive research and keyword analysis to create a targeted SEO and content strategy aligned with high-value search terms. Simultaneously, SimpleTiger launched tailored PPC campaigns to attract qualified traffic. Throughout the execution, ongoing monitoring and optimization ensured the strategy drove sustainable growth in both search rankings and lead conversions.

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Production

Design

SimpleTiger executed LeadPost’s digital strategy by first conducting a detailed website audit to address technical SEO issues and optimize overall site performance. After identifying key opportunities through competitive research and keyword analysis, SimpleTiger optimized the website’s content and structure to align with targeted keywords. At the same time, they launched tailored PPC campaigns to drive high-quality traffic. The entire process was closely monitored, with adjustments made to ensure continuous improvement in search visibility, ad performance, and lead conversions, driving sustained business growth for LeadPost.

Iteration

Development

Throughout the implementation of LeadPost’s strategy, SimpleTiger continuously refined and optimized each component based on performance data. After the initial website audit, content optimization, and PPC campaigns, the results were closely monitored, allowing for regular adjustments to improve site performance, ad targeting, and keyword effectiveness. This iterative approach ensured that each phase of the strategy was adapted for maximum impact, leading to ongoing improvements in search rankings, traffic quality, and lead conversions, while keeping LeadPost aligned with evolving market trends and digital marketing best practices.